COMPETITION CLOSED
Congratulations to our 5 winners: Jen Rogers, Holly, Nikita Hopkins, Linda Guest and Ria.
Bubbly beauty salon owner Amy Childs may have left The Only Way Is Essex but she’s hasn’t lost any of her Essex glamour. In fact, since leaving the show she’s done incredibly well for herself. Celebrity Big Brother, her own Channel 5 show, her own Essex beauty salon and now her own range of perfume. Wow!
She chose all the ingredients herself – a spicy but fruity mix of vanilla and pomegrenate – and picked a cute purple colour for the bottle. The Amy Childs EDT is online now at Very.co.uk so you can see what it’s like for yourself and I exclusively caught up with Amy at the launch to talk more about it.

Q: Out of all the celebrities you’ve met, who smells the best?
AMY: ‘I think Simon Cowell smells amazing. He has a really strong, powerful smell. That’s why I put some vanilla in my scent, I hoped it would make it a bit sexy.’
Q: Which celebrities would you like to see wearing your perfume?
AMY: ‘I think all celebrities should wear it but if I could pick one celebrity it’d be Kate Middleton as she’s glamorous and classy. I think the smell would suit that image.’
Q: What are your top tips for living a more glamorous life?
AMY: ‘Start with the small things. Do your nails, then do your hair and then put on some perfume. If those three things are right you don’t need to wear much make-up as they make you more confident. When you’re confident then you look better.’
Q: And finally, what’s next for Amy Childs?
AMY: ‘I’d like to expand into other countries. I want to go to America and maybe the Middle East, like Dubai, and get the Amy Childs name out there.’
The reality TV star is certainly one ambitious lady. I can only hope to echo that success, but in the meantime I can at least smell like her. Small steps, small steps!
For your chance to WIN 1 of 5 bottles of Amy’s new fragrance, simply comment below with the answer to this question:-
If you were to have your own fragrance what would you call it and why?
Love Zoe x
Terms and Conditions
- The competition will close at midnight on Thursday 23rd August 2012, any comments entered after that won’t be counted.
- All comments will need to be approved, so don’t worry if your comment doesn’t appear straight away!
- Five winners will be drawn at random from all approved entries and contacted via email within 24 hours of closing.
- The prize draw is open to all UK residents, aged 18 or 0ver who post a comment between 16th August 2012 and midnight Thursday 23rd August 2012
- Employees of Shop Direct Group companies and anyone else involved in the operation of the draw are excluded from entering.
- The winner will be notified by email within 24 hours of closing and must respond to their notification email within 24 hours otherwise they will forfeit their prize and a new winner may be drawn at random from the remaining entries.
- The promoter reserves the right to offer an alternative prize in the event of the original prize being unavailable. The prize cannot be returned or exchanged once they have been sent to the winner.
249 Responses
Dive – because I’m both a Diva and a diver!
I would call it Busy Woman, because that is what I always am.
I would call it WHAT (Woman Hasn’t Any Time – but at least I smell good!)
I would call mine Glorious because that’s what it would smell like and it kind of fits in with my name!
I would call my perfume “fruitnilla” as i love fruity smells and love vanilla so would make mine a mix of the two
<3
I would call mine Holly after my daughter.
50 scents of Jo
I’d call my perfume TESSADA as it’s part of my name
STU PENDIOUS
Ollie after my little boy x
My perfume would be called “Mamma”
My Mum recently died and we all miss the lovely perfumes she wore all the time.
Free World x
i would call my scent ” leather” cos im always sat on the sofa or in the desk chair ( both of which are leather ) !!
“Cheese”. Because I love stinky cheese
I would call it Oxana M bacause my parfum will reflect my own identity!
sunshine & happiness
I would call it ‘Dreams’ because I love sleep and I don’t get nearly as much as I should!
Glitterball – sounds very feminine and exciting!
I would my perfume Ruby as that is my favourite name & colour.
Freedom, it would represent all the good things in life to me. Part of this is my love of walking and nature; trees, grass, flowers, fresh air, sea breezes…I could go on!
I would call it Smile Therapy because my philosophy in life is ‘If you see someone without a smile give them yours’
PUPPLE CHILD
Untamed Freedom – because I will always be independent and true to myself!
I would call it Forty and Fabulous
I would call it “father figure” i try to be the best one I can to my son. Also I feel us fathers deserve a classy perfume aimed at the older man! Ps my wife would love the amy pefume and that would be another thing I do to make my son proud!
Cariad – it means love in Welsh
I would call it ‘Occhi Bellissimi’ which my late husband called me meaning ‘Beautiful Eyes’
“Tall days” because I am so tall
Curiousity – Just because that’s the only word that would fit my personality!
I would call it “+44″ after the UK’s international dialling code. It would be the quintessential fragrance for an english rose.
I would call it For The Love Of Freyer – as my wifes name is Freyer and she has a lot of love!
Fruitcake because its nice
i would call it ‘Still Smiling’
I would call it dilemma, the perfume would never be a problem but the clothes, hair, accessories and shoes would always be
wet dog
If I had my own fragrance I would call it Rainbows of Nature because all the flowers are so colourful and the flowers are what give us are fragrances!
If I had my own fragrance I would call it Paradise because I could imagine in paradise the fragrances are amazing!
Simply SJ – My initials, my uniqueness, my individuality
Strawberry Blonde because I can be very fruity.
angels kiss
SECRETS
IT WOULD BE A POWERFULLL UNIQUE SMELL FLOWERS VANILLA
Geeky, Sexy, Wild.
simple because I am the thinking mans crumpet
Dark Paradise. As it would be a heavenly smell you cannot get enough of
Crazy because I am, in a good way of course
“Just Jasmine” its my favourite smell and it’s also my daughter’s name
blossom as it sounds pretty and floral – my fav kind of perfumes xx
prettiful – a cross between beautiful and pretty x
Feel Good Wow
Taxi Driver. As that is what I seem to be in my family
Pink Princess because I love pink!
‘Gorgiousness!’
Fresh, it would be a fresh flowery scent
QT – as in Cute
I’d call it stinky girl – just because I like the name!
Very selfishly I would call it ME because it’s mine and perhaps not even for sale.
singingseductress because i love to sing and seduce
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be dazzled-because it would smell, make me feel great
heavenly, because it would smell heavenly
Daffodil
Garnetspice because i love garnets and its always good to have a little spice in your life
Mums the Word
“Karma ” life is all about learning our karmic lessons and this scent would represent my life journey x
Elite – because I would want a perfume that no one else had and wouldn’t want it to be worn by anyone else. Yes a marketing disaster but you didn’t say it had to be commercially successful!
purple day because i love the colour purple and its to wear any day any time x
CHANCE, because you have to grab every chance you get in life
J’Adore Chocolat – love love love chocolate!
Happy Poppy – because beautiful red poppies blowing in the fields make me happy and feel free
Changes, it would be a scent that goes from day to evening and the undertones subtly change on the skin.
Godiva
Scrumptious because that’s what my designed perfume would be
Hot…..because thats how i am feeling at the moment xx
‘Desire’ – becasue you wear perfume to make you more desirable so it seems fitting
Awesome because it sounds AWESOME!
I would call my fragrance driven by desire
Memories-because i have the most wonderful memories in my head!
Bonce – It is the first thing I could think of off the top of my head.
Sweet vanilla – because It is smooth, sweet and a great all rounder just like me!
Because i smell lovely and i am irresistible!!!!!
Spice and entice me…..
Madame – Because I can be a madam at times!!
2468 because we know what we appreciate
Zoom because I zoom around all day after the kids etc and I’d like some me perfume!
Milli Vanilli – because it would smell of vanilla and the bottle design would be inspired by late 80′s pop!
I’d call mine Mystic Indigo – It sounds interestng and you could make the bottle fabulous!
x
I would call it ‘Peony’ after the beautiful pink flower. It is also known as ‘flower of riches and honour’
It is complex in its arrangement of petals and is a traditional floral symbol of China.
Meadow flower because thats what it would be made from
I would call my perfume ‘Resist’ – because that would be the challenge for any hot blooded male, who smelt it on you!
Have it all
- because I have a beautiful family & a successful career.
Momma’s Jue – Because this Momma always likes to smell good after a busy day looking after the family
I would call my perfume – “Juicy Lucy” after my name and I would add vanilla and fruity fragrances to make it that extra bit juicy!
I’d call it ‘Pinkissimo’, because i COULD, I don’t think I need any other reason!
Karma – A real mix of fragrances blended to help you bring out your inner personality and help you find the destiny you deserve
i would call it sparkle because no matter what anyone say everyone sparkles.x
PurpleFairy, because I love purple and I am a fairy (in my head anyway).
‘Ascension’ because wearing it will lift you to greater heights.
Edna – my nickname! lol xoxo
i would call it “jolie”, cuz in my eyes everyone is beautiful in a unique way.
i would call it Glitzy Glamour as that would be what id want people who wore it to feel like.
i would call mine, Simply Me, as I am me nothing special to myself yet special to others
I would call it Crysta, as it is my nickname
I would call the perfume Drelan after my beautiful daughters Atlanta and Drew!
i would call it bare as ive had my hair shaved off for charity
Enigma for a bit of mystery.
Little child!!! Because it revokes my childhood.
i would call it zoey1983 after me
I would call it untiled because people could make their own name up!
Evoque – It’s provocative and sums up what I do!
I would call my perfume “Pink Daisy” because of my name
Id call it ‘Iz’ ..thats my nickname , and it would smell like coocnut
Red Lily. I am red headed and I love lilies.
I would call my perfume – YES – as all men like yes!
My perfume would be called “memories” as when you wear it people would remember you for it.
wonderland, because alice in wonderland was my fave book growing up and my business is called wonderland as well!
Generous as everyone says im too generous
hmmmm i think i would call mine “unique kje” because it would be a unique smell like no other and the kje after my children…..
would loveeeee a bottle of this for my daughter please.. she lovessss Amy Childs. she would be a very happy girl to get this…
thanks hun
xxxxxxx
Kiora Lea
For the Princess who went too soon
I would call it “Stagestruck” because I love the theatre and yearn to have my life over again so I could go on the stage !
I would call my perfume ‘Fire Lady’ as I have a chinese tattoo which says so and I was born a Leo.
The Traveller as I’m Independent, Adventurous, and love having fun
Once upon a time…
I would call it “Chocoholic”…………need I say more!!!
spontaneous because i love to do things on the hop
I would call it Assassination because the scent would slay men.
make an entrance, because thats what you always have to do!!!!!!!!
Delightful because it would smell lovely
Bust a groove. I just love it
Midnight Rendezvous – mysterious and a bit cheeky
Would call it Rodrigues – it would sound similar to Narciso Rodriguez
I’d love a perfume called On The Beach – because the summer’s been so rubbish that’s where I’v love to be now!
I’d call it after my name, Solange, because it means Angel of the Earth or Sun Angel and my perfume will smell earthy and fresh
Daydreamer – because that describes me perfectly!
Mischief – It would make the whole world smile and bring out the best side to everyone. i love amy childs fragrance i was given a sample of it and im trying to get a bottle, if i had to pick a smell it would be that
Honesty- as being honest and true to yourself is the best way to lead a happy carefree life
I’d call it mystery because it represents the type of personality I have
I would call mine Opposite Directions because there’s been a bit of both in my life and it fits me perfectly!
i would call it – Overtone, because it would be such an incredible scent:)
Outtatime
Because there is never enough time to do everything you want
Lavender Blossom – it’s an appealing attractive colour and hopefully my career will blossom after getting my own fragrance!!
Jackpot Joy – It’s the perfect fragrance, so the experience would be like winning the Jackpot and being spot on, it will bring you confidence for any occasion.
Mystica – because .like me, it would be mysterious and cool
x
Magnetic because it would drive people towards you like a magnet (and a bit like the Lynx ads lol). Plus it would have to be in a silver bottle, and I love silver! x
“Eau Du Sweat”, for the natural manly fragrance.
forgiveness – hopefully my girlfriend would smell it and then let me off for coming home late, or for not picking my clothes up
steve
Life ! its what everything is about, it is what you make it and where you are going
Sunny… that’s me
I would call it chrissy which I would name after me, light and sexy with a hint of vanilla which I love
Trust.. because you have to have trust in that your perfume is going to be great for you.
I would call it ‘Butterfly’ because it’s part of my twitter name and I love clothes with butterflies on them. It would smell like a warm summers day
Rhythm because I’m always timing things as I’ve too much to do.
eau de naturel!
The One…to demonstrate that everyone has the potential inside to be someone else’s ‘One’.
surf seduction – I love the sea, sailing and surfing and thing there is something magical and mystical about the sea on a moonlit night
I would call it Randy, after my grandad.
id call it power frau. its what my boyfriend calls me because im bossy!
Arctic, cool & aloof
Exotic, for the party girl – every day of the week
i would call it YUCK as it would get peoples attention they would want to smell it and when they did and realised it was so nice they would buy it
I’d call it ‘RAWR’ after the name of my blog!
I would call it Princess Di – dedicated to Diana.
I would call mine “Invincible” as us women are expected to be!
LISA – she’s my favorite friend.
kayz~sparkle! kayz my name ans sparkle cause i love pink bling x
Top : Heliotrope,Lavender,Juniper Berries,Rose
Heart :Cinnamon,Musk,Sandalwood
Base : Patchouli,Amber,Vanilla,Incense
I shall call it “Dravidia” – Sweet opening, dirty middle,dirtier dry down.
intense — pure lust
Summer Evening, because it’s those warm, hazy, summer evenings with the light scent of flowers and cut grass on the breeze that I just love!
id call mine caution x
I would call it universe- I would make it a dark, mysterious scent and hopefully everyone in the universe would love it and buy it!
Befuddled – that describes me well!!
Mystic- everyone has a secrect
Steve – because it’s my name!
‘Very-Berry’ after my fave shop and actress
I would call it – Sultry Decadence,
‘The image of arabian nights inspires this fragrance.
I would call it ‘Pfft’ because it’s my answer to everything.
Purple – because its my favourite colour:)
lovette…because its my fave word
Chaos – as it seems to follow me wherever I go – which I hope my perfume does too…I like to leave a gorgeous scent in my wake
cassie why it sounds good
I would call it “Anthea” which is my name and it means “Lady of the Flowers” – beautiful for a flowery perfume!
Si’s Sparkle – in honour of a friend
I would call my perfume “Persistence”
because life is nothing without it.
Everything worth having needs it so
It’s the core of an apple, a matches glow.
I work hard but play hard too
I adore my kids and life,
Persistence is the key to happiness
It’s worth all the pain and strife!!
different- because i would hope it would be
sunflower – because they are bright and cheerfull and a perfume should help you feel bright and cheerful
Forget-me-not
because the fragrance would be so nice you wouldn’t forget it!
I would call my perfume ‘diamond air’ because I love anything glittery and diamonds like Amy child’s I love her too and my name backwards is air x
STINK – because it’s ODOURwhelming
Moi, it would have deep rich notes of Patchouli with a waft of vanilla
Fruity Fox because I love fruity smells and my name is Fox
I would call it “Fabtastic!” – it would smell fabulous and fantastic
I would call it Melissa, in honour of my dear friend who selflessly cares for her son who has a severe genetic disability, and also works for other disabled people.
I WOULD CALL IT VIVVY AFTER MY PARTNER VIVIENNE!!!
Fairy dust in the hope it would be lucky for people who wore it
sugar & spice because I love warm, spicy scents with some added sweetness!
annelie rainbow! part of my name anne and just lie at the end of it and rainbow because my house is called that and i always see rainbows! plus a rainbow is full of colours so there could be loads of different scents!
I’d call it love hearts as it would have a nice sweetie fragrance
Emerald City – I love Return to Oz and I think a perfume bottle made like those green antiques at the end of the film would look fab
I would call it Nostalgia, sounds good and gives it a hint of mystery
Id call it sweet cheeks cause thats my hubbys pet name for me!
Lush – just how you would feel when you wear it
Steel Rose because I can be tough as steel but as delicate too
Shell-Bell just because I like the ring to the name!
Princess – As my name is Sarah which is hebrew for princess!
‘Success’! because everyone loves the smell of it.
I’d call it “Serendipity” because it means good fortune so the wearer could smell good and feel lucky too!
Very Aware – a scent that’s impossible to ignore.
Cheeky, because it’s funny to be cheeky sometimes
‘Cat Hairs’ because they get everywhere.
I would dedicate it to my best friend, my mini dachshund & call it ‘Roxy’.
if i where to have a perfume id name it evoke the spirits
lush -because is would make u feel like a lush!
I would call my perfume Golden Angel after my little girl, who is my angel and who has a mop of golden hair!
Wide awake,
because I love fresh citrus scents, that awaken the senses.
I would call mine Veelicious because Vee is my nickname and it would smell delicious!
I’d call it ‘Sweet Pea’ as its one of my fav flowers & I’d love a flowery fragrance
Spicy Minx – a hint of spice with a hint of naughtiness!
I would call my perfume sweet as sugar
I would call my perfume Confidence as a lovely fragrance always makes you feel good xx
I’d call it ‘Blossom’ after the beautiful scent of cherry blossom that the scent would be based on..
I would name mine A Miracle” after my friends wee boy who was born at 23 weeks and is still here 7 years later
I’d call it Jasmine Spice
English Rose
Ice Queen: because I am a very cool lady!
I’d call it Shan Shan after our daughter’s nick name
If I had my own perfume I’d call it Maxi-Mum as I’m a busy mum of 5.
I would call it Dancer as that’s my nickname as I love to dance, its the thing that makes me happiest and carefree
Dazzling. like me.
Eau de Sick…thats what I smell like most of the time with a 5 month old baby…that’s why i need to win this
i’d call it angelica after my beautiful cat who always smells lovely!!! – and no i’m not a mad cat lady lol xx
Be Me – as it is important to be yourself! I would have scents jasmine and vanilla with a hint of morrocan musk, making it a lovely perfume for the evening!
I’d love to use my nickname…but the trouble is I don’t think many people would want to smell of Willy
So instead I’d name it after my beautiful 20 month old – Daisy – oh no, someone beat me to that one…..hmmmm
I know, I’ll call it Anonymous because then it wouldn;t really have a name
I would call mine ‘Relax’ for the busy hard-working women who want to smell great
Enigma – my boyfriend calls me Enigma as a nickname as he says im too complicated to understand
I would call mine Princess because everyone wearing it would smell like a Princess
I’d call it Perseid, after the meteor shower, because it would be a heavenly scent that would shower you with a beautiful smell just like shooting stars throughout the day and night
‘Sweetness and light’ – because that’s what i’m about! =)
Fantasmagorical – fantastical and magical
Optimistic but to like to be half full rather than half empty
Festival Fever – hopefully to drown out some of the more unpleasant summer festival scents!
It would smell like a winters morning, snow, silence, twinkling Christmas lights in shop windows , and I would call it ‘Stillness.’ It would smell of warm vanilla, gingerbread and cinnamon, and a hint of jelly-baby sweetness, with a sharp tang of berries. It would also give whoever wore it a lovely sparkling Christmassy glow!
xxx
I’d call it Success so everyone everywhere can have the sweet smell of success
Totally Reem EDT in keeping with the Towie theme
I’d call mine Serendipity because it would be pure chance if it smelled nice
Diamonds & Lace. Diamond is my birthstone and the lace represents my sultry femininity.
special as this would make everyone wearing this feel special
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RubyGlitters , every girl loves rubies and they glitter
Sweet, because i am.
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