Hey sugar! As summer well and truly kicks off we really wanna take you to the candy shop. But before you grab your pick ‘n’ mix scoop, no, we’re not talking lollipops and cola bottles! As always, we’re chatting fashion, and it’s our ruling right now that dark muted shades are out and sickly sorbet hues are in! So let’s turn your wardrobe into an ice cream parlour and get you looking drop dead gorgeous for those delicious summer days. Yum!
Believe it or not, it’s really easy to pull off sweet & chic. What’s more, there are so many ways you can make this trend work for your style – be it feminine & classic or boyish & sporty. But remember, whatever your look or mood may be – you will need to Shake Your Bon Bon but you won’t need to just stick to one pastel!
Just like a packet of Love Hearts, a good mix of style sweetness will work – whether it’s top-to-toe colour or a zing of yellow slicing through pretty sky blue. Note: this #trend is totally not restricted by block shades. In fact, for SS14 you’ll need to chuck in some florals because stems will act like spray-on wardrobe sunshine! It’s no secret that lovely blooms and british heat are less of a fashion fling and more of an everlasting love. So much so that the artist formerly known as prints takes a backseat with this trend, ditching the likes of gingham and remaining faithful to full-on petal power…
…and we LOVE it.
Are the words “I want candy!” escaping your pout right now? Then you better get ready for an eyeful! Check out our latest Summer Fashion Campaign shots plus a good bit of pastel inspo in case they weren’t sweet enough…
Convinced? Get your sugar fix now at Very.co.uk.
Psst! Our favourite pieces are the girl-meets-boy suit, cool floral co-ords & the printed trouser/yellow blazer combo – swoon!